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Hands-on, engineering-led execution

We move fast, stay flexible, and own the outcome, so your idea gets to market.

Kickr team members looking at the product development process on a computer screen

Think of us less as a vendor and more as your engineering partner. We plug in where you need us most, bringing the right expertise at the right moment to keep progress moving. Every project we take on is guided by the principles that define how we work. We keep you involved, informed, and confident from first sketch to final build.

Kickr product development team with Kickr Design tshirts

How Kickr approaches projects

Every product and project is unique, as is every company and entrepreneur. We recognize those differences and don’t settle for a one-size-fits-all approach. We create a custom development plan for every project, incorporating the right mix of design, R&D, engineering, prototyping, and manufacturing for your exact needs.

Here’s how ideas become real inside Kickr:

  1. Discover – We dig into your goals, challenges, and unknowns until the problem is clear.
  2. Design – Our engineers turn insights into smart, manufacturable solutions.
  3. Build – We prototype, test, and refine in-house – fast, without shortcuts.
  4. Deliver – You leave with a working product, a plan, and the confidence to move forward.

A deeper look at the Kickr processes by service

When a product is high complexity, or has exceptionally rigorous process and testing requirements, we must adjust our approach to ensure we cover all critical aspects of not just the technical development, but also the documentation, testing to specific standards and in-depth risk analysis both overall and per component. Below is an example of a development process we designed for one of our customers’ complex medical device products.

Developing consumer products requires a strong foundation and understanding of the end customer and the problem you are helping them solve. Its not enough to just think about the technical solution, but how the user will see the product on the shelf, understand it’s purpose and interact with it during use. Matching a competent technical solution to great product design fundamentals is what we do here at Kickr Design. Below is an example of a development process for one of our customer’s products.

Developing custom industrial automated equipment requires a careful approach to ensure success. Building an initial pilot tool that has the necessary adjustability to accommodate for process development and process adjustment, while minimizing over-engineering and ensuring that the ultimate machine cost and feature-set match the production needs is not trivial, but achievable. In Kickr’s Industrial Automation development process, we take care to correctly gather the key information up-front and evaluate feature risk along the way. Below is an example of a process we took with one of our customers when developing a large production-level automated machine.

R&D is often an early stage, blue sky evaluation of a problem and solution space. We work with our customers to define the parameters of the solutions we are searching for, and closely monitor our progress with our client to ensure that we stay on-track and on-budget given their R&D goals. Below is an example of a process we took with one of our R&D clients after taking the time to understand their R&D goals..

You’ll always know what’s happening and why.

Great partnerships run on clarity. Whether you’re an innovation director or a first-time founder, we make sure you understand every decision, tradeoff, and milestone. You’ll get honest feedback, real collaboration, and engineers who treat your idea like it matters…because it does.

We don’t hide behind jargon or layers of process. We stay hands-on, transparent, and ready to pivot when the project demands it.

View of product development process on sketch paper

Let’s bring your project to life!

You bring the vision, we’ll bring the resources to help you build it!

We are always happy to walk you through all your options and help you make informed decisions throughout your product development journey.  We know timelines, goals and needs can even change during a project, and pride ourselves on our deep understanding and real-time flexibility to pivot with you when necessary. 

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